BLACKPINK’s ‘How You Like That’ Dance Performance Video Surpasses 100M Views… 20th Video to Surpass 100M Views
[OSEN=지민경 기자] BLACKPINK’s ‘How You Like That’ dance performance video surpassed 100M views on YouTube. It is BLACKPINK’s 20th video to surpass 100M views and is their own ‘fastest’ dance video record.
BLACKPINK’s ‘How You Like That’ dance performance video surpassed 100M views on YouTube on the 22nd at 6:45 AM. The record was achieved in approximately 15 days and 21 hours since its release on July 6th at 9 AM. It is almost twice as fast compared to the record achieved by the dance video on BLACKPINK’s existing mega-hit song, ‘Kill This Love’.
The ‘Kill This Love’ (2019) dance video surpassed 100M views in 57 days, while ‘DDU-DU DDU-DU’ (2018) surpassed 100M views in approximately 3 months. It is rare for dance videos to reach over 100M views on YouTube, but BLACKPINK is managing to shorten the time it takes, every time they release new songs.
Their global music chart outcomes and MV view counts are also amazing. ‘How You Like That’ achieved an ‘all-kill’ on 6 major Korean music charts, topped the weekly charts for 3 consecutive weeks, and won 10 trophies on music broadcasts. The song also topped iTunes charts in 64 different countries and was ranked at no. 2 on Spotify’s Global Top 50 chart, setting the best K-Pop record. The song also entered the US Billboard Hot 100 and UK’s Official Singles Top 100 as no. 33 and no. 20 respectively, setting the best K-Pop girl group records in history.
The ‘How You Like That’ MV also renewed all kinds of world records. The video was listed on 5 categories of the Guinness World Records including the ‘Most Watched Video on YouTube in 24 Hours’ category, by reaching 86.3M views on he date of its release. The video then surpassed 100M views in 32 hours, 200M views in 7 days, and 300M views in 21 days, setting the fastest records in YouTube MV history.
BLACKPINK’s official YouTube channel is also gathering subscribers at a steady pace. The number of BLACKPINK subscribers increased by approximately 4.5M after the release of ‘How You Like That’, and is currently over 42.2M, which is the biggest figure among all K-Pop artists.
Meanwhile, BLACKPINK’s ‘How You Like That’ is a Hip-hop track with escalating vocals according the change of emotions and an explosive drop part which gives the listeners a fierce impression. In the midst of the powerful beat which gets added on as the song progresses, BLACKPINK contained the message of ‘Let’s go forward and up despite any hardships’, which is loved by global music fans.
2020. 7. 22.