BLACKPINK’s MV Surpasses 400M Views in 43 Days…Fastest Record

2020-08-09 11:27 am

[일간스포츠=황지영 기자] BLACKPINK’s ‘How You Like That’ MV surpassed 400M views on YouTube, renewing the fastest K-Pop record once again.

According to YG Entertainment on August 9, BLACKPINK’s MV for their debut album pre-release single ‘How You Like That’ surpassed 400M views on YouTube, as of August 8 at 10:52 PM. The record was achieved in 43 days since it was released on YouTube on June 26 at 6 PM. It is the fastest record in K-Pop MV history to reach 400M views. The previous record was held by BLACKPINK’s ‘Kill This Love’(63 days), which the ‘How You Like That’ MV shortened by 20 days.

The ‘How You Like That’ MV reached 100M views in 32 hours, 200M views in 7 days, and 300M views in 21 days, setting the fastest records in K-Pop MV history on YouTube. The dance practice video of ‘How You Like That’ is also about to reach 200M views soon, so the group’s record march is expected to continue.

BLACKPINK’s YouTube channel, which holds a total of 20 videos with over 100M views, has rapidly gathered new 100 thousand subscribers a day. Approximately 6.1M new users subscribed to their channel after the release of ‘How You Like That’, and now the group has the biggest K-Pop artist channel with a total of 43.5M subscribers. The figure is higher than global Pop stars including Ariana Grande, Taylor Swift, Katy Perry, and Rihanna. They have the biggest number of subscribers among all female artists in the world. Furthermore, BLACKPINK is in the top 5 among all male and female artists in the world along with Justin Bieber, DJ Marshmello, Ed Sheeran, and Eminem, but since the number only differs by 300 thousand compared to no. 4, the group is expected to step up one rank in the near future.

BLACKPINK celebrated their 4th year debut anniversary today, doubling their joy. After expressing sincere gratitude toward the fans in and out of Korea to celebrate the event, BLACKPINK will release their second pre-release single on the 28th prior to the release of their debut album on October 2.

2020. 8. 9.