YG TREASURE to Hold ‘BOY’ Dance Cover Contest… Dance Practice Video Views 1.5M Views↑ in a Day

2020-08-11 11:38 am

[OSEN=지민경 기자] The people are paying keen attention on whether YG’s rookie group TREASURE will create a ‘BOY’ dance cover sensation with the support of global fans.

On August 11, YG Entertainment notified the news on TREASURE’s ‘BOY’ dance cover contest through their official blog.

Related officials of YG have raised the people’s expectations by explaining, “The choreography for ‘BOY’ was created by 6 world-famous choreographers. It integrates the most trendy dance moves”.

In fact, the performance of ‘BOY’ grabbed the people’s attention with its varied yet beautiful moves of having 12 members of TREASURE move in separate teams of 2 and 3 and uniting into one. TREASURE also presents difficult moves such as rising up to the sky by stepping the members’ backs during the dance break and in the end of the song.

On top of the choreography, TREASURE’s glamorous yet strong teen-crush charms were added. The dance practice video of ‘BOY’ released yesterday(10th) has surpassed 1.5M views in a day, rapidly increasing in popularity.

The participation period for the dance cover contest will be from August 11th(Tue) until the 31st(Mon), for a total of 21 days. YG will announce 3 winning teams on September 4th(Fri). Since it is the first dance cover contest being held by TREASURE after making debut, many global fans are expected to participate.

Those who wish to participate should film a full-length dance cover of ‘BOY’, upload in on YouTube with hashtags #TREASURE, #BOY, and #BOY_DanceCoverContest, then write an application on Google Form.

‘BOY’, the title song from TREASURE’s debut single album released on the 7th, topped iTunes Top Song charts in a total of 19 different countries.

Furthermore, the song was ranked at no. 1 on Japan’s Line Music Top 100 Chart, Rakuten Music Real-time Comprehensive Rankings, and AWA Top Rising chart. The song was also placed on the top ranks of 4 major charts in QQ Music, which is China’s biggest music platform. The song was ranked at no. 1 on QQ Music’s Top Rising Chart in less than 24 hours since they made debut, making the people realize their popularity in the Chinese region.

TREASURE’s ‘BOY’ MV has surpassed 16M views in 4 days since its release, while the group’s official YouTube channel is adding an average of 100 thousand subscribers a day. The channel currently has over 1.76M subscribers.

TREASURE is YG’s major rookie group launched in 4 years since BLACKPINK and are regarded as the biggest rookies of K-Pop this year, since they’ve been formed to target the global music market from the start.

2020. 8. 11.