US Billboard·Forbes Spotlight BLACKPINK’s ‘DDU-DU DDU-DU’… Becomes Most Viewed MV from a K-Pop Group
[한국일보=강기향 기자] BLACKPINK’s MV for ‘DDU-DU DDU-DU’ received the spotlight by becoming the most viewed MV from a K-Pop group.
On January 23 (local time), US Billboard introduced, “BLACKPINK’s ‘DDU-DU DDU-DU’ Becomes Most-Viewed Music Video From a K-Pop Group on YouTube”.
Billboard explained, “According to YouTube, the MV for ‘DDU-DU DDU-DU’ earned a daily average of 2.5 million views since its release last year on June 15th, and its daily average views this year on January was 1.95 million”.
Forbes, the well-known economy magazine of the US wrote, “BLACKPINK set another milestone as the MV for ‘DDU-DU DDU-DU’ became the most viewed MV from a K-Pop group on YouTube. The video has currently surpassed 620 million views”.
They added, “BLACKPINK is making big accomplishments in the US market, while heading towards the right path of becoming global superstars”.
The MV for ‘DDU-DU DDU-DU’ surpassed 600 million views on the 13th, in 211 days since its release. It shortened the pre-existing record by 9 months, which counts to more than one half. The video became the fastest MV released by a K-Pop group to surpass 600 million views.
BLACKPINK’s first-ever mini album ‘SQUARE UP’ has previously entered Billboard’s main charts including the ‘Billboard 200’ and ‘Hot 100’ as no. 40 and no. 55, while topping iTunes album charts in 44 different countries including Japan, proving their global popularity.
With their global influence, BLACKPINK announced their expansion to the US last year on October by partnering with Interscope Records, the representative music label of Universal Music Group, and are confirmed to perform at Coachella, the global music festival, on April for the first time as a K-Pop group.
BLACKPINK is meeting the global fans this year through their first-ever world tour. Following their concerts in Bangkok and Jakarta, BLACKPINK will hold concerts in Hong Kong, Manila, Singapore, Kuala Lumpur, and Taipei to Europe and Australia.
2019. 1. 25.
